10 May 2012
haysmacintyre is delighted to support the launch of Bipo, a platform that will revolutionise the way brands and the press connect.
Founded by fashion PR expert Sam Fearne, Bipo is an end to end press office communication tool developed specifically for fashion and beauty press offices, luxury designer brands and multi branded retailers. The platform streamlines the entire press office function and delivers a communication platform which saves valuable time. It has been tested and validated by over 120 global retailers and 500 key editorial press.
Natasha Frangos, a partner in the Creative, Media & Technology team at haysmacintyre said “It is great to be part of an initiative that will have such a positive impact on the sector, helping businesses to improve efficiency whilst saving costs”.
For further information about Bipo please visit www.bipo.co.uk